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By WMF

WMF Ultimate Profi Resist Deep Frying Pan 28cm

SKU: 20672 Available from Supplier
$459.99
$459.99
Tax included.

Available from Supplier (Pre-order)

Pre-order lets you reserve this item before our next delivery arrives.

  • Your order is secured: we allocate stock to you as soon as it lands.
  • Weekly ordering: pre-orders are included in our regular supplier orders.
  • Kept in the loop: if timings change, we’ll email you with an update.
  • Change of mind: if you’d rather not wait, contact us and we’ll help with options.

Want an estimated timeframe before you order?

Message us via Live Chat or the Contact Form and we’ll confirm the latest supplier ETA.

Include your delivery postcode so we can advise shipping timing too.

Price Match

We work hard to keep our pricing competitive. If you find the same item cheaper at another New Zealand retailer with a physical store/showroom, we’ll do our best to match their price so you can shop with confidence at The Homestore.

We focus on matching like-for-like retailers who offer in-person service and local support.

How to request a Price Match
Please contact us via Live Chat (fastest) or the Contact Form, and include:

  • A link to our product page (or product name + SKU)
  • The competitor’s link
  • The competitor’s price (NZD, incl. GST)
  • Your delivery postcode (so we can compare delivered price where applicable)

We aim to respond within 24 hours (often faster during store hours).

Terms

  • Competitor must be a NZ-registered retailer with a physical store/showroom (online-only retailers excluded).
  • Item must be the exact same model/variant, brand new, and in stock for immediate purchase.
  • Price comparisons are based on NZD incl. GST, and may include delivery to your address where relevant.
  • We do not match marketplaces/third-party sellers (e.g. Amazon, eBay, Trade Me sellers) or overseas retailers.
  • Approved price matches are valid for 24 hours.

Shipping Rates

Shipping is simple and calculated by region at checkout. We also offer free shipping on orders over $150.

  • Auckland: $8.00
    North Island: $10.00
  • South Island: $14.00
  • Rural delivery: +$4.00 (additional)

Need a quick delivery estimate or help confirming rural delivery?

Message us via Live Chat or the Contact Form and include your postcode.

Returns & Exchanges

We want you to love your purchase — if something isn’t quite right, we’ll make it easy.

  • Refunds: return your item within 14 days for a refund.
  • Exchanges / store credit: we offer a 30-day window for exchanges or store credit.
  • Please return items unused, in original condition, with packaging intact.

Refunds are available within 14 days. After 14 days, we can offer an exchange or store credit (up to 30 days).

Need help with a return or exchange?
Message us via Live Chat or the Contact Form with your order number.

For full details, please see our Refund Policy.

Verified customer reviews

4.70 ★ (395)
Verified
WMFWMF Profi Resist Deep Frying Pan 28cm
WMF Profi Resist Deep Frying Pan 28cm
WMF Ultimate Profi Resist Frying Pan 24cm
WMFWMF Ultimate Profi Resist Frying Pan 24cm
WMF Ultimate Profi Resist Deep Frying Pan 28cm
$459.99
$459.99

Professional searing. Uncompromising ease.
With Ultimate Profi Resist, enjoy the performance and durability of stainless steel plus the everyday convenience of non-stick. The secret: its honeycomb protection grid, which sears food to perfection while ensuring safe use with metal utensils on the ceramic coating. Heating is fast and even, and the oven-safe design offers full versatility.

Robust performance
The ideal combination delivering the best of both worlds - exceptional searing performance and effortless cleanup: The raised WMF Protection Grid honeycomb stainless steel structure enables flawless searing while shielding the ceramic coating, making it scratch-resistant to metal tools.

Ultra flat for even searing
Patented bottom technology makes the pan 80% flatter*, improving even heat and oil distribution for perfect browning: for meat that is perfectly browned on the outside, yet tender and juicy on the inside. * Reduction of bottom deformation, measured according DIN 44904 compared to WMF Profi Pan

Fast, even heating
This multilayer pan with an inside aluminium core and durable Cromargan® Ultimate exterior promises fast, precise temperature response and even heat distribution throughout the entire body, all the way to the rim.

Ceramic Coating
With its hard mineral construction, ceramic offers a highly robust coating for excellent cooking results and easy cleaning.

Oven-safe design
Versatile cookware that rises to any challenge, with a stainless steel handle that let you go from stovetop to oven, at up to 250°C.

Reduced-heat handles
A hollow design reduces heat transfer from pan to handle,** while the closed construction prevents water from getting inside.  **Not applicable when used in the oven